‘Paaijaan’, ‘Miyas’ & ‘Mayhem’: Assam BJP’s X feed

'Paaijaan', 'Miyas' & 'Mayhem': Assam BJP’s X feed 'Paaijaan', 'Miyas' & 'Mayhem': Assam BJP’s X feed

In Assam, where the Brahmaputra’s waters once symbolized unity and shared struggles, a storm of division is brewing. It’s not from floods or border skirmishes, but from the very leaders meant to protect the state’s fragile harmony. As the 2026 assembly elections loom just months away, the Bharatiya Janata Party’s (BJP) Assam unit has turned its official X handle into a digital billboard of bigotry. What started as subtle jabs has exploded into a relentless barrage of Islamophobic posts, AI-generated nightmares and slurs that paint Muslims as invaders plotting to swallow the state whole. This isn’t just bad politics; it’s a deliberate campaign to stoke fear, shatter communities and cling to power at any cost. For ordinary Assamese families Hindu, Muslim, indigenous alike it is a reminder that hate sells votes, but it poisons lives.

A mother in Goalpara, her home bulldozed last July sits on the roadside with her three children. She’s Bengali-origin Muslim, her family rooted in Assam for generations, papers in hand proving citizenship. Yet, the state calls her an “encroacher,” a threat to the land her ancestors tilled. Across the state, over 3,400 such homes mostly Muslim were razed in just one month this summer.

Now, as winter has come, families shiver in makeshift camps, wondering if their vote for change will ever come before the next eviction notice. This is the real “Assam without BJP”? No.. they’re not just talking online, they’re creating it with their post and actions on X.

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The spark that lit this fire was a 31-second AI video posted on September 15, 2025, titled “Assam without BJP.” Shared by @BJP4Assam. The video got nearly 5 million views and 19,000 likes before vanishing like a guilty secret.

What did it show? Crowds of men in skullcaps and beards, women in burqas, overrunning tea estates, airports, zoos and stadiums. Beef stalls popping up roadside, ‘infiltrators’ grabbing government land and a chilling warning: Without BJP, Assam’s Muslim population would hit 90%. “Choose your vote carefully,” it urged, captioning the nightmare as the “dream of Paaijaan”; a slur twisting Congress leader Gaurav Gogoi’s name into something sinister, implying he’s a Muslim puppet.

The video didn’t just lie about demographics; Assam’s Muslims are 34% of 31 million people, per the 2011 census. It weaponized AI to make fear feel real, turning neighbors into enemies.

On September 18, Assam Congress filed an FIR, calling it “promoting enmity between religious groups” and a blatant violation of the model code of conduct.

By October 7, the Supreme Court stepped in, issuing notices to BJP Assam after a petition by journalist Qurban Ali and former judge Anjana Prakash. The plea slammed the video for “vilifying and demonizing Muslims,” breaching India’s secular core.

Justices Vikram Nath and Sandeep Mehta scheduled a hearing for October 28, but as of now, no news. AIMIM chief Asaduddin Owaisi called it “repulsive Hindutva ideology,” a push for a “Muslim-mukt Bharat.”

Even X users flooded replies with pleas: “This is genocide bait,” one wrote. “How low can BJP go?”

AI images of ‘skullcap-wearing savages’ as Congress backers, labeled ‘Kanglus’, ‘Miyas’ or ‘Bangladeshi infiltrators.’ One September 1 post cheered CM Himanta Biswa Sarma’s ‘shoot at sight’ order for Durga Puja disturbers implying Muslims were the target.

Another on September 3 post read, ‘Kangaroos may be welcomed, but kanglus are not’ implying to ‘illegal infiltrators’ and asking them to go back to Bangladesh.

A September 6 clip showed a bearded man scheming for ‘Miyaland’ under Gogoi. And on September 12? ‘Bangladeshi miyas’ fleeing at Sarma’s sight, like rats from a trap.

BJP defenders, like minister Pijush Hazarika, cried foul: ‘It’s about illegal immigrants, not Islamophobia!’

But scroll further. ‘Paaijaan’s loyal voters’ are mocked as thieves or hypocrites in November posts, like one on November 3 showing ‘stealing’ over ‘hard work.’ Another from November 14 amid Bihar polls, twisted Congress losses into ‘Paaijaan watching’ with AI mockery. Even after the Supreme Court notice, the handle kept firing: November 15’s ‘Paaijaan be like’ on terror attacks, implying Muslim sympathy. By November, over 30 such posts since September, per X searches, show no remorse.

Why now? Elections. Assam votes in March-April 2026 and Sarma’s BJP in power since 2016, smells blood. Their Hindu vote bann boosted by evictions and NRC fears needs firing up. Since 2019’s National Register of Citizens left 1.9 million off lists (mostly Muslims and Hindus), the BJP has increased its ‘search for foreigners’

Post-April’s Pahalgam terror attack (blamed on Pakistan), hate spiked: Over 2,000 ‘Bangladeshis’ pushed back by June 2, per Indian Express.

Reuters found 300 people from Assam were taken, but 200 Indian citizens with papers were forced out at gunpoint. The Guardian reports similar cases.

Evictions? A BJP hallmark. Since Sarma’s 2021 takeover, over 10,000 families 90% Bengali Muslims displaced.

July’s Dhubri drive razed 1,400 homes on 450 hectares.

But families, settled 30-40 years, cried foul and cases are still pending in Gauhati High Court.

Goalpara’s Dahikata forest: 588 homes gone November 9, 600 more families facing the same, mostly Muslims.

Scroll.in counts 5,300 evicted since June; 50,000 since 2021.

Sarma says ‘Illegal Miyas won’t have peace.’

These aren’t random clearances. They’re theater for votes. BJP fuses Assamese insecurities rooted in 1979-85 anti-migrant agitations with Hindutva fire. The 1985 Assam Accord set 1971 as the citizenship cutoff, birthing tribunals that drag innocents through hell.

Now, BJP twists it: Muslims = Bangladeshis = Threats. A Reuters probe links evictions to polls: BJP states ramp up pre-election “cleanses.”

Himanta Biswa Sarma is often heard telling reporterd: Muslims will outnumber Hindus by 2041.

The human toll? . In Uriamghat, 2,700 families mostly Muslims face the largest drive yet: 15,000 bighas cleared.
Supreme Court halted Golaghat evictions August 23, citing rights violations.
But damage lingers: Kids out of school, women unsafe, men jobless. India Hate Lab tracked 18 anti-Muslim rallies, 5 evictions by August; slurs like ‘Miyas pollute Hindu areas’, beef-eating as provocation.

Post-Bihar win, Assam minister Ashok Singhal mocked 1989 riots saying Muslim bodies hidden under cauliflowers with ‘Bihar approves Gobi farming’.

The opposition is fighting back, but Congress’s FIR and Supreme Court plea have made little impact.

As Diwali fades and winter deepens, Assam’s Muslims aren’t just voters; they’re survivors. In a state of 31 million, where diversity once thrived, the BJP’s X feed isn’t campaigning; it’s a clarion call to division. If unchecked, it won’t just win elections; it’ll scar a generation.Will the Election Commission act? X moderate? Courts deliver?

Will 2026 come to a divided Assam? Ordinary people such as tea workers, fishermen, students deserve more than insults and destruction. They need leaders who bring people together, not spread fear online. As someone said: ‘Hate isn’t heritage.’ Assam needs to remember that.”

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